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Beer brand inspired by traditional american tattoos
Dog Slobber
Brewing Co.
The bottle’s appearance draws from the idea of a patchwork tattoo sleeve, creating a cohesive surface. The text on the back of the label was generated by AI
The Bottle
The Ad
The concept behind the ad is that my beer delivers its flavor with the same bold intensity as the experience of getting a tattoo, and the campaign was recognized with a Bronze ADDY Award.
The Ad in Media
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